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The 1955-57 Gaylord "Gladiator" sports car is one of
the rarest and most unique of 1950s cars. Developed by the
uber-rich Gaylord Brothers, Jim and Ed, of Chicago, heirs to
the forture of the inventor of the bobby pin, it was
conceived to compete with the
world's very finest vehicles, including Rolls-Royce. The
quality of the materials, and attention to detail, bordered
on obsessive.
And, the arresting shape
of this ultra-luxe vehicle was penned by none other than
legendary designer
Brooks Stevens, who later went on to create the "neo-claissical"
Excalibur cars of the 60's and 70's, and is also
credited with the original
Jeep Wagoneer (the "father" of all SUVs), the
Studebaker GT Hawk and even the world famous
Oscar-Mayer
Weinermobile! However, Stevens was also responsible
ungainly
1956 Cadllac Die Valkryie and the awkaward looking
1959 Scmitars, a far cry from the Gladiator. But, he
certainly wasn't afraid to think outside the box. Don't you think the Gladiator would be
better choice for
a car for Cruella DeVille in the Disney movie "101 Dalmations"?
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The Gladiator is also of historic
significance in that it featured the very first automotive
retractable hardtop. It was to be manufactured by the
Zeppelin Company in Germany, for ultimate Germanic quality!
The prototype/concept, with gargantuan
Lucas P-100 headlights (used on topend pre-WWII British
cars), made its world
premier at the
1955
42e salon de Paris. Unfortunately, 25 orders
were needed to keep the project afloat, but they never came.
At $17,500 per (the equivalent of four Corvettes) this is
not surprising. However, there were some buyers. Deposed
Egyptian King Farouk was one and Hollywood star Dick Powell
was another. Grace Kelly and William Holden placed orders.
There were actually two distinct versions of the Gladiator. The
prototype, handcrafted by Hermann Spohn Company in Ravensburg, Germany,
with the P-100 headlights, came in two versions: a 2 door and a 4 door
phaeton (model only, never made), both with exposed front
(scalloped) wheels.
The tamer "production" version to be made by Zeppelin had enclosed front wheels and
conventionally-sized "quad" headlights, which were
just coming into vogue in the US. (I much prefer
the prototype Gladiator, the original concept.) The original fender/headlight style was dropped
for production
apparently because of roadway debris. The enclosed wheel wells
also featured illumination. Jim Gaylord was such a perfectionist
that he is rumored to have had a nervous breakdown as the
project neared completion.
As for performance, the Gladiator prototype was powered by the
most powerful engine available, a
365-cid Chrysler Hemi V-8 (also used in the gorgeous
1955 Chrysler C-300, the first 300 hp production vehicle) but the production versions were to have a
305 hp Cadillac V-8, with dual 4 bbl carburetors, instead connnected to a Hydra-Matic four speed
transmission. In fact, the drivetrain was the same one used in
the Cadillac Eldorado.
The Gladiator tipped the scales at almost 4,000 pounds, yet
could hit 120 mph easily and accelerate from 0-60 mph in 8
seconds, which was rather spectacular for the day. However, it
also cost almost twice as much as the most
expensive Cadillac of the time, the stunning
1957 Cadillac Eldorado Brougham, which sold for $10,000. Regardless, the level of quality was
unmatched and the chassis design was so advanced that no other
car from the era could touch it performance-wise.
.Jim Gaylord also designed a very strong
chrome-molybdenum tubular chassis, using coil springs and
A-arms for the front suspension and a beam axle with leaf
springs for the rear. The suspension made extensive use of
rubber and the passenger compartment was virtually impervious to
shock from rough road surfaces while maintaining unparealled
handling and cornering ability for the time.
Luxury also abounded within. The cockpit was trimmed in the finest
leather and burled wood. Real chrome (plastichrome had not yet
been invented) accents were everywhere. On the wood dash,
cutomized VDO gauges, branded "Gaylord" with the Gladiator's
sword motif, stared out at the awestruck driver. Even the spare
tire was presented on a tray with chrome rails which slid out
from a hatch in the lavishly chromed rear end. The steering
effort itself could be controlled by a hydraulic servo unit from
the driver's seat.
The Gaylord's first ever retractable hardtop roof was particularly ingenious. With
the mere push of a button, the rear decklid rose on a pair of
electric supports, then the top was pulled back into the trunk
by a chain drive. The roof itself contained a recessed rear
window with extractor vents for stale cabin air. It was
reported that Ford stylists
took many photos of this system when the Gladiator was on
display at the Salon, but the subsequent Ford retractable
system, which first appeared in the
1957 Ford
Skyliner, was a much more complicated affair than that in
the Gladiator. The Gladiator system used only one motor whereas
Ford used seven!
The the Gaylord Brothers' overall concept was to produce a small
batch of 25 cars price at $10,000 each. But, the car was simply
too expensive to produce. To remain viable, the price was
intially raised to $15,000 and then to $17,500, which was more
than twice as much as a Mercedes 300SL at the time. So, it was
the the end of the road.
There is some dispute as to how how
many Gaylords were actually completed. There is the outrageous
owl-eyed Spohn prototype, which litereally disappeared. And, two of the
Zeppelin-Gaylords were supposedly seen at one
time toegether at the
Silver Springs Early American Antique Car Museum in Ocala,
Florida, although it appears to have shut down long ago.
However, according to the
Zeppelin Group website, only three chassis of the Gaylord
Gladiator were produced and only one of them was actually
completed. There existed two more unfinished chassis. One was
lost and the Gaylord family retained the other, which was "put
into restoration" in the mid-90's.
After Jim Gaylord's death his wife became the owner in 1999 and
sold the complete Gladiator to Mr. Ralph Carrungi in Arizona,
including the chassis, spare parts, design drawings and other
historical documents, in 2015. Mr. Carrungi then began
researching the car's origins and noted the "Zeppelin" engraving
in the engine compartment. He thereafter contacted the
Zeppelin Museum in Frederichshaven , where the Gladiator was unveiled in
May, 2018.
The Zeppelin Group was then offered a chance buy the car, the
remaining chassis and all the documents, to honor and preserve
the Group's history which they promptly did. According to the
Group's websidte, the Gladiator and it chassis is now a major
tourist attachtion in Frederichshaven.
Before the Gladiator migrated back to Germany, Mr. Carrungi
authorized this
excellent
video, which details just how stunning this car truly is.
For more information about the
Gladiator, there is even a
full review from 1981 in Special Interest Autos.
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